New USDA Dietary Guidelines reflect a shift in infant feeding when it comes to allergenic foods. Following six months of breastfeeding, if possible, parents should introduce babies to nutrient-dense foods, including potentially allergenic foods such as peanuts, egg, cow milk products, tree nuts, wheat, shellfish, fish, and soy.

“For years, pediatricians like me, gave the wrong advice and worried parents about early feeding,” says Wendy Sue Swanson, pediatrician and chief medical officer at SpoonfulONE. “Thanks to research from around the world we now know how critical it is for babies to eat diverse foods early in life, including common allergens.”

Browsing the baby food aisle, parents aren’t yet likely to find allergens in the available products. That’s where SpoonfulONE comes in. They’ve released snack puffs, oat crackers, and mix-in powders that include the food groups commonly associated with more than 90 percent of food allergies.

“It’s important that, once allergenic foods are introduced, they stay in the baby’s every day diet,” writes Dr. Carina Venter, a registered dietician and associate professor of pediatrics in allergy and immunology at University of Colorado School of Medicine.

Food allergies themselves cost a lot: one study published in the JAMA Pediatrics Journal estimates $4,184 per child per year. SpoonfulONE addresses this by offering a free one year subscription for families who qualify with WIC or food stamps.

Shop the variety of products online, all starting at $19.